Unit 02
Corporate Social Responsibility
職場攻略/辦公日常
Workplace English/Workplace Communication
BRAIN STORM
Share your ideas with your teacher and try to make sentences.
Among the population in your country, who or what group do you think carries the corporate social responsibility?
VOCABULARY
Repeat these sentences after your teacher.
1. taking a beating (phr.) 遭到重創
My stocks today are really taking a beating.
我今天的股票遭到重創。
2. flak (n.) 抨擊
She suffered a lot of flak because of her clothes.
她因為衣服而受了很多抨擊。
3. damage control (n.) 危機管理
How will you conduct a damage control?
您將如何進行損害控制？
4. acronyms (n.) 首字母縮寫
USA is the acronym of the United States of America.
美國是美利堅合眾國的首字母縮寫。
5. corporate social responsibility (phr.) 企業社會責任
The Director is carrying all the corporate social responsibility.
董事承擔著公司的所有社會責任。
6. bad press (phr.) 負面報導
The company is currently suffering bad press exposure.
該公司目前正遭受不良的媒體曝光。
Dialogue
Read the dialogue aloud with your teacher.
All right, folks, let’s get started here. We’ve called this emergency board meeting because the company has been taking a beating in the news lately. We’re getting a lot of flak over environmental issues associated with our manufacturing process. It’s time for some damage control. Yes, Bob?
好了大家，我們開始吧。我們召開這個緊急董事會議是因為公司在最近在新聞報導中遭到重創。由於我們生產過程中 牽涉到的環境問題我們得到了很多抨擊。是時候來進行危險控制了。是麼,Bob?
Why can’t we just do what we usually do – give some money to charity? I’m sure my wife can make some suggestions as to which organizations are doing the most good these days.
為什麼我們不能像以往那樣—捐錢做慈善呢？我相信我的妻子能給我們建議哪個機構最近表現最好。
The thing is, Bob, that kind of window dressing just doesn’t cut it these days. We have to show a real commitment to CSR.
Bob事實是這種門面功夫不能平息這件事。我們要真正擔當起企業的社會責任。
Linda, you know I’m no good with all these fancy acronyms.
Linda你知道我不是很懂這些花俏縮寫。
Sorry. CSR stands for Corporate Social Responsibility…basically, making sure we do our duty as a company to do business in a legal, ethical way.
對不起，CSR是企業社會責任…就是我們保證作為企業能夠合法，道德地經營。
Yes, thank you, Linda. I really feel it’s time for us to start taking this more seriously. We’ve always worked hard to make sure our business is legal, but I think it’s high time we started focusing more on the ethics of how our products are manufactured and where our raw materials are purchased from.
是的謝謝Linda。我認為是時候開始重視這件事了。我們總是努力確保我們的經營是合法的，但是我認為是時候要開始要多關注我們產品生產的道德以及原材料的採購。
I couldn’t agree more, Jeff. I propose that we start by doing a complete audit of our manufacturing and sourcing processes.
我非常同意Jeff。我建議我們從徹底審計生產採購環節開始。
Oh, dear. How much is all this change going to cost?
天啊！這些改變要花費多少錢啊？
Not nearly as much as all this bad press is costing us in sales, Bob!
我肯定不會比所有這些負面報導多，Bob!
I suppose you’re right.
你說的也對。
Grammar
it’s time for
The construction “it’s time for” noun infinitive is used to indicate that it’s an appropriate time for someone to do something.
1. It’s time for us to get down to business. Did you bring the money?
2. I’m not going to pay your college tuition. It’s time for you to grow up and take financial responsibility for yourself.
3. He’s been the head of the office ping pong team for too long. It’s time for him to step down.
4. It’s time for me to take a risk. I’m going to quit my job and start my own business.
5. They’ve just turned all the lights on in the bar. I think it’s time for us to leave.
DISCUSSION
Make a conversation with your teacher.
1.How do you think will a bad management and negligence in corporate social responsibility affect a company?
