Unit 26
Kim Kardashian: a brilliant businesswoman
新知思想/自我提升
New Knowledge/Self-Development
BRAIN STORM
Share your ideas with your teacher and try to make sentences.
Do you know Kim Kardishian? What do you think is she known for?
VOCABULARY
Repeat these sentences after your teacher.
1. there’s no denying (idi.) 不可否認
There’s no denying that Kim is a successful woman.
無可否認，金是一個成功的女人。
2. savvy (adj.) 機智的、嫻熟的
She is also very tech savvy.
她也非常精通技術。
3. executive producer (phr.) 監製; 執行製片
She was her family’s executive producer.
她是她家人的執行製片人。
4. hit (v.) 當紅的、受歡迎的
Her fashion line was also a hit!
她的時裝系列也很受歡迎！
5. long-running (phr.) 播放時間久的
She is also a star of a long-running tv show.
她還是長期電視節目的明星。
6. product endorsement (phr.) 產品代言
Kim also offers product endorsement.
Kim還提供產品認可。
7. net worth (n.) 淨資產
Do you know her net worth?
你知道她的淨資產嗎？
Dialogue
Read the dialogue aloud with your teacher.
Say what you will about Kim Kardashian, but there’s no denying the reality TV star is also a savvy businesswoman.
She’s the executive producer on her family’s hit, long-running reality show which was recently renewed for a reported $100 million for the next four years.
Kim also has a super successful video game app, which brought in $80 million in revenue in 2015.
She has numerous product endorsement deals, a selfie book, and nearly 80 million Instagram followers.
Forbes estimates that she has earned $50 million so far in 2016, with a total net worth of over $150 million.
不管你對金·卡戴珊有什麼看法，不可否認的是這位真人秀明星也是一位機智的女商人。
她擔任家族真人秀的執行製作人，節目已經頗有年頭。據說最近還以1億美金的價格被續訂四年。
卡戴珊還擁有一個非常成功的遊戲app。這款遊戲在2015年獲得了八千萬美元收益。
她還擁有好幾份產品代言合同、出過一本自拍書、並擁有將近八千萬Instagram粉絲。
福布斯估算她2016年目前為止，已經賺了近5千萬美元，總資產超過一億五千萬美元。
Many may dismiss Kardashian as a trashy reality star, but she showed her business acumen at an early age and leveraged social media to build a lucrative business model around her personal brand.
In a recent magazine interview, Kardashian summed up her success in 3 simple rules:
1.Be organized.
2.Be hardworking.
3.If you find something you’re really passionate about, figure out a way to make it your career.
很多人對卡戴珊不屑一顧，覺得她只是個惡俗的真人秀明星。但她其實很早就展現了敏銳的商業才能，並有效利用社交媒體資源，圍繞個人品牌建立了盈利可觀的商業模式。
在最近的一次雜誌採訪中，卡戴珊總結了自己三條簡單的成功法則。
1. 頭腦清晰、有條不紊。
2. 努力奮鬥。
3. 如果發現自己對某件事特別有熱情，那努力想辦法把它變成自己的事業。
Grammar
Phrasal verbs using “Bring”
Bring, used alone, usually means to take, carry, or lead. But when you put bring into a phrasal verb structure, it starts to take on so many different meanings. Below are a few of the more common phrasal verbs with bring. If you haven’t already done so, try to incorporate at least one or two of these into your daily speech!
•Bring about: to cause, as in change
•Bring home: to bring something home
•Bring up: to mention
•Bring down: to fall or collapse
•Bring to the table: to contribute
1.Just months after coming to power, the President brought about sweeping reforms to the legal system.
2.How much money does he bring home every year?
3.You really shouldn’t bring up politics around my Dad.
4.The Berlin Wall was brought down in 1989, the same year that I was born.
5.She brings years of marketing experience to the table.
6._____________________________________________________________________.
DISCUSSION
Make a conversation with your teacher.
1.What do you think is secret of Kim Kardishian’s success?
